Use-Cycle Intelligence for Footwear

Use-Cycle Intelligence for Footwear

Pentatonic replaces assumptions with reality by recapturing products at scale. Powered by Multi-Commerce and Physical AI.

Powered by industry leading partners.

How does Pentatonic help Footwear Brands?

How does Pentatonic help Footwear Brands ?

How does Pentatonic help Footwear Brands?

THE PROBLEM

The footwear industry has historically struggled to close the loop between between design, use and recovery due to product complexity and fragmented systems.

The footwear industry has historically struggled to close the loop between between design, use and recovery due to product complexity and fragmented systems.

The footwear industry has historically struggled to close the loop between between design, use and recovery due to product complexity and fragmented systems.

The footwear industry has historically struggled to close the loop between between design, use and recovery due to product complexity and fragmented systems.

WHAT we offer

Footwear brands can reclaim products directly from consumers through in-store and at-home trade-in and takeback for resale, retaining ownership of the second-hand market - enabled by Pentatonic’s modular, connected Multi-commerce system:

Footwear brands can reclaim products directly from consumers through in-store and at-home trade-in and takeback for resale, retaining ownership of the second-hand market - enabled by Pentatonic’s modular, connected Multi-commerce system:

Footwear brands can reclaim products directly from consumers through in-store and at-home trade-in and takeback for resale, retaining ownership of the second-hand market - enabled by Pentatonic’s modular, connected Multi-commerce system:

Footwear brands can reclaim products directly from consumers through in-store and at-home trade-in and takeback for resale, retaining ownership of the second-hand market - enabled by Pentatonic’s modular, connected Multi-commerce system:

01

Operate

High-performing takeback and trade-in programmes

01

Operate

High-performing takeback and trade-in programmes

01

Operate

High-performing takeback and trade-in programmes

01

Operate

High-performing takeback and trade-in programmes

02

Recover

Maximum value from returned products

02

Recover

Maximum value from returned products

02

Recover

Maximum value from returned products

02

Recover

Maximum value from returned products

03

Learn

Exact consumer and product performance insights post-use

03

Learn

Exact consumer and product performance insights post-use

03

Learn

Exact consumer and product performance insights post-use

03

Learn

Exact consumer and product performance insights post-use

04

Inform

Product creation using real-world use and recovery insights

04

Inform

Product creation using real-world use and recovery insights

04

Inform

Product creation using real-world use and recovery insights

04

Inform

Product creation using real-world use and recovery insights

Use-Cycle Intelligence_

how it works

Pentatonic builds digital twins of footwear products and materials, powered by NVIDIA Omniverse, connecting physical products with continuously evolving digital intelligence across multiple use cycles.

Pentatonic builds digital twins of footwear products and materials, powered by NVIDIA Omniverse, connecting physical products with continuously evolving digital intelligence across multiple use cycles.

Pentatonic builds digital twins of footwear products and materials, powered by NVIDIA Omniverse, connecting physical products with continuously evolving digital intelligence across multiple use cycles.

why this works

The physical intelligence that we create in use of how footwear is actually used, stressed, and worn by consumers; returned through in-store and at-home trade-in programmes; assessed, sorted, reused, refurbished, or recycled; and ultimately reintroduced into circular commerce flows.

The physical intelligence that we create in use of how footwear is actually used, stressed, and worn by consumers; returned through in-store and at-home trade-in programmes; assessed, sorted, reused, refurbished, or recycled; and ultimately reintroduced into circular commerce flows.

The physical intelligence that we create in use of how footwear is actually used, stressed, and worn by consumers; returned through in-store and at-home trade-in programmes; assessed, sorted, reused, refurbished, or recycled; and ultimately reintroduced into circular commerce flows.

Use-Cycle Intelligence_

how it works

Pentatonic builds digital twins of footwear products and materials, powered by NVIDIA Omniverse, connecting physical products with continuously evolving digital intelligence across multiple use cycles.

why this works

The physical intelligence that we create in use of how footwear is actually used, stressed, and worn by consumers; returned through in-store and at-home trade-in programmes; assessed, sorted, reused, refurbished, or recycled; and ultimately reintroduced into circular commerce flows.

Powering the Future of Agentic Commerce_

THE multi-commerce system

Enables footwear brands to run in-store and at-home trade-in programmes at scale, while autonomously capturing value and deep insights across circular commerce initiatives.

Enables footwear brands to run in-store and at-home trade-in programmes at scale, while autonomously capturing value and deep insights across circular commerce initiatives.

Enables footwear brands to run in-store and at-home trade-in programmes at scale, while autonomously capturing value and deep insights across circular commerce initiatives.

Enables footwear brands to run in-store and at-home trade-in programmes at scale, while autonomously capturing value and deep insights across circular commerce initiatives.

BRANDS

Own the second-hand market

Agentic systems keep products, data, and customer relationships within your ecosystem, dynamically managing circular flows without reliance on third parties.

product

Condition Score

0+1.3 %

Concentrated wear at the lateral sole edge, consistent with pronation loading.

product

Condition Score

0+1.3 %

Concentrated wear at the lateral sole edge, consistent with pronation loading.

product

Condition Score

0+1.3 %

Concentrated wear at the lateral sole edge, consistent with pronation loading.

PRODUCT

Automate circular commerce decisions

Physical AI agents authenticate products, assess condition, and intelligently route footwear to resale, refurbishment, or recycling.

CUSTOMERS

Turn returns into loyalty moments

Agentic engagement triggers rewards, payouts, and personalised interactions transforming trade-in into a repeatable loyalty channel.

PRODUCT

Unlock Use-Cycle Intelligence

Every recaptured product feeds an autonomous data layer, continuously learning how footwear is used, worn, and recovered.

BRANDS

Scale the future of commerce

Where agentic decision-making allows circular commerce, loyalty, and intelligence to compound across multiple use cycles.

85% of participants preferred in-store takeback for speed and convenience.

^30% basket value uplift when rewards were redeemed in the same visit.

“Pentatonic turned takeback from a cost centre into a commercial engine. We now learn more after purchase than we ever could from transactions alone.”

“Pentatonic turned takeback from a cost centre into a commercial engine. We now learn more after purchase than we ever could from transactions alone.”

“Pentatonic turned takeback from a cost centre into a commercial engine. We now learn more after purchase than we ever could from transactions alone.”

-Takeback Programme Lead, Pentatonic Pilot Partner (2025)

From Recaptured Products to
Use-Cycle Intelligence™

From Recaptured Products to
Use-Cycle Intelligence™

Every footwear product recaptured through Pentatonic’s circular commerce initiatives becomes:

As products move through trade-in, resale, refurbishment, and recycling, Pentatonic’s Multi-commerce platform continuously enriches their digital twins — building a cumulative, compounding understanding of footwear performance in the real world.

This is how brands move from running circular programmes to operating use-cycle intelligent systems.

Commercial Impact,
Owned by the Teams That Deliver It.


Pentatonic supports footwear teams across the organisation:

Product & Innovation

Product & Innovation

Product & Innovation

Product & Innovation

Sustainability & Circularity

Sustainability & Circularity

Operations & Supply Chain

Operations & Supply Chain

Retail & Brand

Retail & Brand

Sustainability & Circularity

Sustainability & Circularity

Sustainability & Circularity

Operations & Supply Chain

Operations & Supply Chain

Operations & Supply Chain

Retail & Brand

Retail & Brand

Retail & Brand

See the Footwear Loyalty Engine in Action_

Bring loyalty, retail, design, and innovation leaders together for a focused demonstration tailored to your brand. Book a 15–30 minute session with our specialist team on what takeback-powered loyalty could look like for you.

BOOK A DEMO

See the Beauty Loyalty Engine in Action

Bring loyalty, retail, sustainability, and innovation leaders together for a focused demonstration tailored to your brand. Book a 15–30 minute session with our specialist team on what takeback-powered loyalty could look like for you.

BOOK A DEMO

See the Footwear Loyalty Engine in Action_

Bring loyalty, retail, design, and innovation leaders together for a focused demonstration tailored to your brand. Book a 15–30 minute session with our specialist team on what takeback-powered loyalty could look like for you.

BOOK A DEMO

See the Footwear Loyalty Engine in Action_

Bring loyalty, retail, design, and innovation leaders together for a focused demonstration tailored to your brand. Book a 15–30 minute session with our specialist team on what takeback-powered loyalty could look like for you.

BOOK A DEMO

27 Downham Road Units 5–6

London, N1 5AA

UK

VAT: GB307379003

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY

27 Downham Road Units 5–6
London, N1 5AA
UK
VAT: GB307379003
2140 s dupont highway
camden, kent, de 19934
Usa
VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY

27 Downham Road Units 5–6

London, N1 5AA

UK

VAT: GB307379003

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY

27 Downham Road Units 5–6

London, N1 5AA

UK

VAT: GB307379003

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY

Use-Cycle Intelligence for Footwear

Pentatonic replaces assumptions with reality by recapturing products at scale. Powered by Multi-Commerce and Physical AI.