OUR PHILOSOPHY

Commerce doesn't end at checkout.
It's just getting started.

Commerce doesn't end at checkout.
It's just getting started.

Commerce infrastructure is incomplete.

Commerce infrastructure is incomplete.

30 trillion of unutilized, re-tradable goods sit outside the economy.
30 trillion of unutilized, re-tradable goods sit outside the economy.
THE JOURNEY

Pentatonic's journey started with one question. What happens to things after we are done with them?

2019

Pentatonic founded

Products remade from waste.
2020

Advising global brands

Early viral work drew interest from the world's leading brands.
2024

Digital incentives

New payment technology unlocks cash rewards that are issued the moment an item is traded back.
Today

TES and Physical AI

The intelligence layer beneath every return, front of store to warehouse.

Where we are now
Across Pentatonic takeback programs in 2025.

0M lbs
0M lbs

of material recovered to date.

0%+
0%+

of returned products are resellable.

0%+
0%+

basket lift on every redeemed gift card.

0%+
0%+

of consumers within 25 miles return into stores vs mail-in.

Different perspectives + shared drive.

The team building the tech of tomorrow.

Different perspectives + shared drive.

The team building the tech of tomorrow.

Founders

Johann Boedecker

Co-founder, CEO

Johann Boedecker is the founder and CEO of Pentatonic, an AI platform that automates trade-in programs and agentic commerce. Prior to founding Pentatonic, Johann garnered a decade of manufacturing and supply-chain experience across Taiwan and China, and published on materials science and industrial systems. Pentatonic serves brands across multiple verticals, including consumer electronics, sportswear, toys, and cosmetics, processing trade-ins that generate both immediate revenue and valuable customer insights for improved product development.

Johann Boedecker

Co-founder, CEO

Johann Boedecker is the founder and CEO of Pentatonic, an AI platform that automates trade-in programs and agentic commerce. Prior to founding Pentatonic, Johann garnered a decade of manufacturing and supply-chain experience across Taiwan and China, and published on materials science and industrial systems. Pentatonic serves brands across multiple verticals, including consumer electronics, sportswear, toys, and cosmetics, processing trade-ins that generate both immediate revenue and valuable customer insights for improved product development.

Co-founder, CEO

Johann Boedecker

Johann Boedecker is the founder and CEO of Pentatonic. Prior to founding Pentatonic, Johann garnered a decade of manufacturing and supply-chain experience across Taiwan and China, and published on materials science and industrial systems. Pentatonic serves brands across multiple verticals—including consumer electronics, sportswear, toys, and cosmetics—processing trade-ins that generate both immediate revenue and valuable customer insights for improved product development.

Johann Boedecker

Co-founder, CEO

Johann Boedecker is the founder and CEO of Pentatonic, an AI platform that automates trade-in programs and agentic commerce. Prior to founding Pentatonic, Johann garnered a decade of manufacturing and supply-chain experience across Taiwan and China, and published on materials science and industrial systems. Pentatonic serves brands across multiple verticals, including consumer electronics, sportswear, toys, and cosmetics, processing trade-ins that generate both immediate revenue and valuable customer insights for improved product development.

Co-founder, CMO

Jamie Hall

Jamie Hall anchors our deep understanding of the consumer landscape. As Co-Founder and Chief Marketing Officer, Jamie directs the integration of customer experience with multi-commerce principles, ensuring that circularity is embedded across our platform, partnerships and programs. He brings invaluable insights from his years in senior leadership roles at Nike and Levi’s, where he developed extensive knowledge of product design, brand communications, marketing operations and customer service innovation.

Co-founder, CMO

Jamie Hall

Jamie Hall anchors our deep understanding of the consumer landscape. As Co-Founder and Chief Marketing Officer, Jamie directs the integration of customer experience with multi-commerce principles, ensuring that circularity is embedded across our platform, partnerships and programs. He brings invaluable insights from his years in senior leadership roles at Nike and Levi’s, where he developed extensive knowledge of product design, brand communications, marketing operations and customer service innovation.

Co-founder, CMO

Jamie Hall

Jamie Hall anchors our deep understanding of the consumer landscape. As Co-Founder and Chief Marketing Officer, Jamie directs the integration of customer experience with multi-commerce principles, ensuring that circularity is embedded across our platform, partnerships and programs. He brings invaluable insights from his years in senior leadership roles at Nike and Levi’s, where he developed extensive knowledge of product design, brand communications, marketing operations and customer service innovation.

Co-founder, CMO

Jamie Hall

Jamie Hall anchors our deep understanding of the consumer landscape. As Co-Founder and Chief Marketing Officer, Jamie directs the integration of customer experience with multi-commerce principles, ensuring that circularity is embedded across our platform, partnerships and programs. He brings invaluable insights from his years in senior leadership roles at Nike and Levi’s, where he developed extensive knowledge of product design, brand communications, marketing operations and customer service innovation.

Philip Mossop

Co-founder, CPO

Philip Mossop is Chief Product Officer and Co-Founder at Pentatonic, working with product, engineering and data teams to shape the company’s multi-commerce and AI platforms. With a background in building tech and sustainability startups, he focuses on architecting data-rich, AI- and ML-powered agentic commerce systems that orchestrate resale, repair, refill and recycling across channels. Together with the wider team, he translates customer and market needs into scalable products that unlock new value in post-purchase commerce for global brands.

Philip Mossop

Co-founder, CPO

Philip Mossop is Chief Product Officer and Co-Founder at Pentatonic, working with product, engineering and data teams to shape the company’s multi-commerce and AI platforms. With a background in building tech and sustainability startups, he focuses on architecting data-rich, AI- and ML-powered agentic commerce systems that orchestrate resale, repair, refill and recycling across channels. Together with the wider team, he translates customer and market needs into scalable products that unlock new value in post-purchase commerce for global brands.

Co-founder, CPO

Philip Mossop

Philip Mossop is a seasoned entrepreneur with over two decades of experience merging sustainability with cutting-edge technology. As Co-Founder and Chief Product Officer, Philip leads the development of innovative platforms that connect customer engagement with intelligent material management. His expertise in digital product development and supply chain optimisation drives our creation of solutions that empower global brands to extend product lifecycles and unlock new value streams.

Philip Mossop

Co-founder, CPO

Philip Mossop is Chief Product Officer and Co-Founder at Pentatonic, working with product, engineering and data teams to shape the company’s multi-commerce and AI platforms. With a background in building tech and sustainability startups, he focuses on architecting data-rich, AI- and ML-powered agentic commerce systems that orchestrate resale, repair, refill and recycling across channels. Together with the wider team, he translates customer and market needs into scalable products that unlock new value in post-purchase commerce for global brands.

OUR TEAM
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our team

Get in touch.

hello@pentatonic.com

to come experience our technology.

London—UK

27 Downham Road Units 5–6

London, N1 5AA

UK

Pentatonic ltd.

VAT: GB307379003

San Francisco—USA

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

INFINITUM TECHNOLOGIES INC.

VAT: GB307379003

Get in touch.

hello@pentatonic.com

to come experience our technology.

London—UK

27 Downham Road Units 5–6

London, N1 5AA

UK

Pentatonic ltd.

VAT: GB307379003

San Francisco—USA

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

INFINITUM TECHNOLOGIES INC.

VAT: GB307379003

Pentatonic's journey started with one question.

What happens to things after we are done with them?

2019

Pentatonic founded

Products remade from waste.

2020

Advising global brands

Early viral work drew interest from the world's leading brands.

2024

Digital incentives

New payment technology unlocks cash rewards that are issued the moment an item is traded back.

Today

TES and Physical AI

The intelligence layer beneath every return, front of store to warehouse.