OCTOBER 01, 2025 | PRESS RELEASE

Pentatonic Selected to Join Mastercard START PATH

SEPTEMBER 24, 2025 | PRESS RELEASE

Pentatonic Selected to Join Mastercard START PATH

OCTOBER 01, 2025 | PRESS RELEASE

Pentatonic Selected to Join Mastercard START PATH

In its first year, Pentatonic’s Multi-Commerce platform powers takeback programs for more than 100 brands, proving takeback drives loyalty, sustainability, and commercial growth_

In its first year, Pentatonic’s Multi-Commerce platform powers takeback programs for more than 100 brands, proving takeback drives loyalty, sustainability, and commercial growth_

In its first year, Pentatonic’s Multi-Commerce platform powers takeback programs for more than 100 brands, proving takeback drives loyalty, sustainability, and commercial growth.

Pentatonic launched its Multi-Commerce platform in 2024, and already over 100 consumer brands and retailers are running takeback and buyback programs through its enterprise platform. 

Designed as an AI-native, drop-in solution, Pentatonic allows brands and retailers to manage their secondary markets seamlessly, automating product buybacks and directing items toward resale, repair, or recycling. The result is a win-win: brands uncover new revenue streams, build stronger loyalty, and reduce waste across product lifecycles.

Pentatonic launched its Multi-Commerce platform in 2024, and already over 100 consumer brands and retailers are running takeback and buyback programs through its enterprise platform. 

Designed as an AI-native, drop-in solution, Pentatonic allows brands and retailers to manage their secondary markets seamlessly, automating product buybacks and directing items toward resale, repair, or recycling. The result is a win-win: brands uncover new revenue streams, build stronger loyalty, and reduce waste across product lifecycles.

Pentatonic launched its Multi-Commerce platform in 2024, and already over 100 consumer brands and retailers are running takeback and buyback programs through its enterprise platform. 

Designed as an AI-native, drop-in solution, Pentatonic allows brands and retailers to manage their secondary markets seamlessly, automating product buybacks and directing items toward resale, repair, or recycling. The result is a win-win: brands uncover new revenue streams, build stronger loyalty, and reduce waste across product lifecycles.

Turning Lost Value Into Opportunity_

Turning Lost Value Into Opportunity_

Turning Lost Value Into Opportunity_

Pentatonic empowers brands and retailers to harness the rapidly growing demand for secondary lifecycle products—the re-commercialisation of products and packaging through a second use-cycle. This market is expanding seven times faster than traditional primary retail, yet many brands capture less than 10% of its potential value. Pentatonic is changing that.


By encouraging trade-ins, Pentatonic creates a loyalty loop in which customers are rewarded for returning items and incentivised to purchase again more often—building repeated touchpoints that strengthen brand relationships. At the same time, extending product lifecycles drives sustainability by reducing waste while unlocking new avenues for growth.


Brands in sectors such as Consumer Electronics, Fashion, Sportswear, and Packaged Goods are already leveraging Pentatonic’s technologies to capture multi-use-cycle value while strengthening their sustainability strategies.

Pentatonic empowers brands and retailers to harness the rapidly growing demand for secondary lifecycle products—the re-commercialisation of products and packaging through a second use-cycle. This market is expanding seven times faster than traditional primary retail, yet many brands capture less than 10% of its potential value. Pentatonic is changing that.


By encouraging trade-ins, Pentatonic creates a loyalty loop in which customers are rewarded for returning items and incentivised to purchase again more often—building repeated touchpoints that strengthen brand relationships. At the same time, extending product lifecycles drives sustainability by reducing waste while unlocking new avenues for growth.


Brands in sectors such as Consumer Electronics, Fashion, Sportswear, and Packaged Goods are already leveraging Pentatonic’s technologies to capture multi-use-cycle value while strengthening their sustainability strategies.

Pentatonic empowers brands and retailers to harness the rapidly growing demand for secondary lifecycle products—the re-commercialisation of products and packaging through a second use-cycle. This market is expanding seven times faster than traditional primary retail, yet many brands capture less than 10% of its potential value. Pentatonic is changing that.


By encouraging trade-ins, Pentatonic creates a loyalty loop in which customers are rewarded for returning items and incentivised to purchase again more often—building repeated touchpoints that strengthen brand relationships. At the same time, extending product lifecycles drives sustainability by reducing waste while unlocking new avenues for growth.


Brands in sectors such as Consumer Electronics, Fashion, Sportswear, and Packaged Goods are already leveraging Pentatonic’s technologies to capture multi-use-cycle value while strengthening their sustainability strategies.

What Pentatonic Provides_

The Pentatonic Multi-commerce

OS enables brands to_

Instant valuation on any product based on condition, brand, and market demand with Vision AI, no SKU required

Instant valuation on any product based on condition, brand, and market demand with Vision AI, no SKU required

Instant valuation on any product based on condition, brand, and market demand with Vision AI, no SKU required

Automated outcomes across resale, repair, refurbish, and recycle to maximize recovery value

Automated outcomes across resale, repair, refurbish, and recycle to maximize recovery value

Automated outcomes across resale, repair, refurbish, and recycle to maximize recovery value

Direct integration with ServiceNow, CRM, and ERP systems to manage post-sale commerce globally

Direct integration with ServiceNow, CRM, and ERP systems to manage post-sale commerce globally

Product, purchase, and behavior data capture across returns, trade-ins, and repairs, making each resale smarter than the last

Capture structured data through theProduct Genome Graph, making resale smarter with every transaction

Direct integration with ServiceNow, CRM, and ERP systems to manage post-sale commerce globally

Capture structured data through theProduct Genome Graph, making resale smarter with every transaction

Johann Boedecker, Pentatonic CEO and Co-Founder adds “Fintech can do more than manage transactions.” Bodecker adds “It can be the decision and orchestration layer, creating a consumer marketplace where every physical product becomes as liquid as money, while giving brands end-to-end lifecycle control of their products for the first time. Revolutionizing secondhand is just our entry point to reprogramming how value flows through the entire economy.”


Johann Boedecker, Pentatonic CEO and Co-Founder adds “Fintech can do more than manage transactions.” Bodecker adds “It can be the decision and orchestration layer, creating a consumer marketplace where every physical product becomes as liquid as money, while giving brands end-to-end lifecycle control of their products for the first time. Revolutionizing secondhand is just our entry point to reprogramming how value flows through the entire economy.”


Johann Boedecker, Pentatonic CEO and Co-Founder adds “Fintech can do more than manage transactions.” Bodecker adds “It can be the decision and orchestration layer, creating a consumer marketplace where every physical product becomes as liquid as money, while giving brands end-to-end lifecycle control of their products for the first time. Revolutionizing secondhand is just our entry point to reprogramming how value flows through the entire economy.”


Looking Ahead_

Looking Ahead_

Looking Ahead_

Pentatonic is shaping the future of post-sale commerce, demonstrating that the secondhand market is not only a driver of sustainability but also the next frontier of retail and financial infrastructure.

Pentatonic is shaping the future of post-sale commerce, demonstrating that the secondhand market is not only a driver of sustainability but also the next frontier of retail and financial infrastructure.

Pentatonic is shaping the future of post-sale commerce, demonstrating that the secondhand market is not only a driver of sustainability but also the next frontier of retail and financial infrastructure.

About Pentatonic_

About Pentatonic_

About Pentatonic_

Pentatonic is the AI-native operating system for post-sale commerce, enabling brands, retailers and consumers to capture the value of the secondary economy. Its Multi-Commerce platform powers trade-ins, resales, repairs, and material recovery at enterprise scale, turning every used product into a revenue opportunity, loyalty touchpoint, and data asset.


Pentatonic’s platform leverages Vision AI to instantly value products, automates routing to resale, repair, refurbish, or recycle, and delivers instant payouts through Mastercard. By integrating directly with ServiceNow, CRM, and ERP systems, Pentatonic helps brands manage post-sale commerce at scale while capturing product and behavioral data to make resale smarter with every transaction.


Pentatonic is building the infrastructure for infinite product lifecycles, creating stronger customer loyalty, improved margins, and more sustainable business models.


For more information, visit pentatonic.com.

Pentatonic is the AI-native operating system for post-sale commerce, enabling brands, retailers and consumers to capture the value of the secondary economy. Its Multi-Commerce platform powers trade-ins, resales, repairs, and material recovery at enterprise scale, turning every used product into a revenue opportunity, loyalty touchpoint, and data asset.


Pentatonic’s platform leverages Vision AI to instantly value products, automates routing to resale, repair, refurbish, or recycle, and delivers instant payouts through Mastercard. By integrating directly with ServiceNow, CRM, and ERP systems, Pentatonic helps brands manage post-sale commerce at scale while capturing product and behavioral data to make resale smarter with every transaction.


Pentatonic is building the infrastructure for infinite product lifecycles, creating stronger customer loyalty, improved margins, and more sustainable business models.


For more information, visit pentatonic.com.

Pentatonic is the AI-native operating system for post-sale commerce, enabling brands, retailers and consumers to capture the value of the secondary economy. Its Multi-Commerce platform powers trade-ins, resales, repairs, and material recovery at enterprise scale, turning every used product into a revenue opportunity, loyalty touchpoint, and data asset.


Pentatonic’s platform leverages Vision AI to instantly value products, automates routing to resale, repair, refurbish, or recycle, and delivers instant payouts through Mastercard. By integrating directly with ServiceNow, CRM, and ERP systems, Pentatonic helps brands manage post-sale commerce at scale while capturing product and behavioral data to make resale smarter with every transaction.


Pentatonic is building the infrastructure for infinite product lifecycles, creating stronger customer loyalty, improved margins, and more sustainable business models.


For more information, visit pentatonic.com.

PENTATONIC

27 Downham Road Units 5–6

London, N1 5AA

UK

VAT: GB307379003


LINKEDIN

INFINITUM TECHNOLOGIES INC

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY

27 Downham Road Units 5–6

London, N1 5AA

UK

VAT: GB307379003


LINKEDIN

PENTATONIC

INFINITUM TECHNOLOGIES INC

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY

PENTATONIC

27 Downham Road Units 5–6

London, N1 5AA

UK

VAT: GB307379003



LINKEDIN

INFINITUM TECHNOLOGIES INC

2140 S Dupont Highway

Camden, Kent, DE 19934

USA

VAT: GB307379003

GET IN TOUCH

PRIVACY POLICY